Whenever a territorial district is thinking about the next orientations of its own future, indeed it implies an act of development. In other words, it initiates a process of global competitiveness (Cavalcant, 1999) It is nothing less but reinforce the attractiveness capacity of the territory, endow it with specific arguments, make the potential partners know about them when they exist and finally, probably show a real will towards the associate partners related to the development program (Harvey & Chrisman, 1998)