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The Americanization of Italian Advertising during the 1950s and the 1960s: Mediations, Conflicts and Appropriations

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https://archivesic.ccsd.cnrs.fr/sic_01697020
Contributor : Simona de Iulio <>
Submitted on : Tuesday, January 30, 2018 - 5:44:54 PM
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Simona de Iulio, Carlo Vinti. The Americanization of Italian Advertising during the 1950s and the 1960s: Mediations, Conflicts and Appropriations. 13th Biennial Conference on Historical Analysis & Research in Marketing (CHARM), May 2007, Durham, United States. ⟨sic_01697020⟩

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