Penser les logiques de réception et d'action via le concept de communication engageante : une approche psychosociale de la communication de santé publique

Abstract : Through the example of public health persuasive communication, the objective is to analyze the relation between communication's reception and action. The communication shows, on the one hand, that psychosocial researches on public health communication reception can be heuristic for communication science (SIC) to understand logics of action. In addition, it considers the new prospects opened by the recent concept of committing communication. The implications for research in public health communication and more largely in communication science (SIC), are also considered.
docType_s :
Conference papers
XVe Congrès de la Société Française des Sciences de l'Information et de la Communication (SFSIC), May 2006, Bordeaux, France. SFSIC, pp.403-409


http://archivesic.ccsd.cnrs.fr/sic_00076823
Contributor : Marchioli Audrey <>
Submitted on : Sunday, May 28, 2006 - 6:00:12 PM
Last modification on : Sunday, May 28, 2006 - 6:00:12 PM

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  • HAL Id : sic_00076823, version 1

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Audrey Marchioli. Penser les logiques de réception et d'action via le concept de communication engageante : une approche psychosociale de la communication de santé publique. XVe Congrès de la Société Française des Sciences de l'Information et de la Communication (SFSIC), May 2006, Bordeaux, France. SFSIC, pp.403-409. <sic_00076823>

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